Author page: vedamanioptimus

How businesses are leading the wearable tech revolution

As we’ve mentioned, wearable tech for our everyday lives hasn’t exactly taken off. There are multiple reasons for this, mostly around cost, wearability and it’s lack of desirable functionality. However, those factors aren’t the same in the business world. They have vastly different budgets and needs, and let’s face it, when have work uniforms ever been fashionable? The wearable tech revolution isn’t going to be pioneered by hipsters living in Silicon Valley, it’s going to be ushered in by industries that can most benefit from the current technology.

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Xero Gravity: How to hire your very first employee

When Fortune tabs you as the #5 Best Workplace in Retail for 2015, you’re on to something good.

This week Xero Gravity host Elizabeth Ü chats with Anthony Bucci, Founder & CEO of online motorcycle retailer RevZilla. Anthony’s passion for hiring the right person is undeniable. He shares his learnings from those first handful of hires made at RevZilla and offers invaluable insight into how to grow your best team.

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What’s in an hour? Re-thinking your day for maximum productivity

Do you remember the last time you focused so deeply, so completely on something that it consumed you entirely? In the middle of writing this blog post I’ve already checked my mail (twice), flicked through a couple of articles on Medium, Forbes and Fast Company (my favourite research and inspiration hunting/stomping grounds) drafted an email to a customer and trawled through 76 responses from a user survey. I’m SUPPOSED to be writing an 1000+ word blog post, but more often than not I find my attention drifting to the million other things I need to get done during the day.

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Xero + Office 365 gives you a complete view of your contacts

How do you keep on top of your customer and supplier relationships? Look no further than your email.

For small businesses, email is a critical communications tool. With the advent of mobile technologies, small businesses in all industries can stay in touch with their business while working on the go. They use email to stay in touch with what’s happening with their customers and suppliers whenever it’s convenient.

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4 easy things you can do to drive customer engagement

One of the easiest ways to drive sales for your business is to have repeat and referral customers. But if you want a customer to keep coming back, or to refer you to their friends, you have to keep them engaged. This doesn’t mean hammering them with emails or making sure they’re following all your social media accounts. It means interacting with them in a meaningful way, a way that makes an impact.

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4 ways to ensure your business survives

A few months back, Xero released the Make or Break report, which identified key traits of successful business owners. Surveying 2,000 small business owners across the US and the UK, we gathered data on the perfect ingredients a small business owner needs in his/her pantry to survive the hardships that come along with owning a business. As we are kicking off a new quarter, here are some of the tips on how Xero can help formulating the right recipe –

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